#CAMPAIGN LESLIE FOR #PRETTYLITTLETHING *SEQUIN CITY*
November 08, 2018
Leslie Looking Amazing In The New Campaign For
#Pretty Little Thing
(Leslie featuring in the new collection)
Hailey Baldwin is the new face of Pretty Little Thing and teaming up with the fast fashion brand for their latest holiday campaign.
Hailey is a relatively safe bet for fashion brand front woman. Justin Bieber's undeniably beautiful 21-year-old wife is not only stereo typically model-bodied but boasts an Instagram following of over 15 million fans.
That kind of influence is gold dust to a retailer marketed at millennial's. At least Pretty Little Thing thought so.
Pretty Little Thing’s party season collection will be “dripping in diamantes” and it's all things shiny
Heavy metallic's will be a theme throughout, as well as crystal-embellished dresses and bedazzled party wear.
And it’s not just dresses you’ll be rocking during the party months, but garments Pretty Little Thing shoppers have always loved, including curve-clinging jumpsuits, crop tops and even cycling shorts.
The collection features plenty of embellishment and tassels ideal for a Christmas work ‘do or a New Year’s Eve bash.
Tens of thousands of young girls took to social media to praise 'PLT' - not to applaud a sequin-stuffed collection of Christmas party dreams, but the models who wore it and one of them models was our girl Leslie.
Both models posed together in lots of the pieces and illustrated how the same garment might look on different body types. For many women, it was the first time they ever saw a model "reflect their options".
Seeing different bodies side-by-side is the first step to seeing everybody side-by-side. And Pretty Little Thing are instigating a very important change.
Forbes the American business magazine caught up with Leslie and asked how she feels about the whole campaign.
"Leslie Sidora, said: "I've never felt this excited or proud of my body and myself. It feels amazing that companies like PLT gives a chance to curvy girls like me to show everyone that there's not just one body type".
"I shoot for PLT every week it is noticeable how many more opportunities there are to represent these girls. I really hope we continue to double-shoot in the future for the plus size and main range - and that my plus-sized sisters will feels as amazing as I did when we shot them!"
In September, the brand announced #everyBODYinPLT - a collaboration with plus-sized supermodel Ashley Graham. The idea being that the body-positive ambassador would help create and promote a collection that celebrated all body types. Speaking of the collaboration, Ashley said: "It is size inclusive and it is so sexy. It will take you girls effortlessly from day to night and this has been such an amazing experience curing a range for ALL women!”
Catch the full collection which was released on Tuesday 6th November over on PLT website [HERE]