Select office

IMM Agency Group
Deane House Studios
27 Greenwood Place
London, NW5 1LB

+44 207 610 9111
9:30 - 5:30 Mon - Fri
Closed Weekends

IMM Manchester
Department Bonded Warehouse
18 Lower Byrom Street
Manchester, M3 4AP

+44 161 660 2555
9:30 - 5:30 Mon - Fri
Closed Weekends

Select office

IMM Agency Group
Deane House Studios
27 Greenwood Place
London, NW5 1LB

+44 207 610 9111
9:30 - 5:30 Mon - Fri
Closed Weekends

IMM Manchester
Department Bonded Warehouse
18 Lower Byrom Street
Manchester, M3 4AP

+44 161 660 2555
9:30 - 5:30 Mon - Fri
Closed Weekends

MINMIE | DELL "YOUNIVERSE" CAMPAIGN

March 15, 2021

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Minmie stars in Dell's latest global campaign, "Out Of This Youniverse" - we are so proud!

In a format-hopping brand film led by VMLY&R with VFX by MPC New York, Minmie embarks on an adventure to a different dimension to find her very own Youniverse!

The VFX heavy film, explores our protagonist's ‘Youniverses’ through the new future-facing laptop and demonstrates with the Dell XPS that you can be as creative as you desire and discover a world entirely your own.

“Youniverse” is a spellbinding visualization of what’s virtually possible. Capturing the essence of these new pieces of technology was essential to their introduction into the marketplace.

Read more about the global campaign here.

View Minmie's portfolio here.